{"id":341,"date":"2025-04-16T06:10:37","date_gmt":"2025-04-16T06:10:37","guid":{"rendered":"https:\/\/packagecarton.com\/?p=341"},"modified":"2025-04-30T09:00:34","modified_gmt":"2025-04-30T09:00:34","slug":"color-psychology-your-packaging-is-secretly-influencing-purchasing-decisions","status":"publish","type":"post","link":"https:\/\/packagecarton.com\/es\/color-psychology-your-packaging-is-secretly-influencing-purchasing-decisions\/","title":{"rendered":"Psicolog\u00eda del color: \u00a1Tu packaging influye \u201csecretamente\u201d en tus decisiones de compra!"},"content":{"rendered":"<p class=\"wp-block-paragraph\">\u00bfPor qu\u00e9 los productos de lujo adoran el oro negro? \u00bfLas marcas de alimentos frescos prefieren el verde? Expertos en empaquetado y marketing de Zhenghua explican conjuntamente los secretos de los colores:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2460 F\u00f3rmula de color de la industria<br>Comida: rojo (estimula el apetito) + blanco (sensaci\u00f3n de limpieza), como los envases de comida r\u00e1pida;<br>Regalos de alta gama: azul oscuro\/verde oscuro (estable) + estampado en caliente (lujo), como cajas de regalo de vino tinto;<br>Productos respetuosos con el medio ambiente: color tronco + verde claro (asociaci\u00f3n natural), aptos para alimentos org\u00e1nicos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2461 Gu\u00eda para evitar trampas<br>Evite el morado con mucha saturaci\u00f3n (es f\u00e1cil parecer barato);<br>El \u00e1rea de la imagen principal del paquete de comercio electr\u00f3nico debe dejarse en blanco para \u226530% para mejorar el reconocimiento del terminal m\u00f3vil.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2462 Caso: Nuevos colores = crecimiento de ventas<br>Tras el cambio de color de su envase de una marca de frutos secos, que pas\u00f3 de amarillo a marr\u00f3n rojizo, la tasa de clics en los estantes aument\u00f3 en 22%. Zhenghua ofrece impresi\u00f3n a nivel de tarjeta de color Pantone para garantizar una desviaci\u00f3n crom\u00e1tica cero.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Tel\u00e9fono<\/strong>: 13853922001<br><strong>Correo electr\u00f3nico<\/strong>: <a href=\"mailto:quanliangdu@gmail.com\">quanliangdu@gmail.com<\/a><br><strong>WhatsApp<\/strong>: +8613853922001<br><strong>WeChat<\/strong>:dql1762307<br><strong>QQ<\/strong>: 397076893<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/packagecarton.com\/es\/contact-us\/\">HAGA CLIC AQU\u00cd PARA OBTENER UN DISE\u00d1O DE EMPAQUE GRATUITO \u2192<\/a><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Why do luxury goods love black gold? Fresh food brands prefer green? Zhenghua Packaging and marketing experts jointly explain the secrets behind colors: \u2460 Industry color formulaFood: red (stimulate appetite) + white (clean feeling), such as fast food packaging;High-end gifts: dark blue\/dark green (stable) + hot stamping (luxury), such as red wine gift boxes;Environmentally friendly [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":342,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-341","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":7}},"_links":{"self":[{"href":"https:\/\/packagecarton.com\/es\/wp-json\/wp\/v2\/posts\/341","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packagecarton.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packagecarton.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packagecarton.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/packagecarton.com\/es\/wp-json\/wp\/v2\/comments?post=341"}],"version-history":[{"count":3,"href":"https:\/\/packagecarton.com\/es\/wp-json\/wp\/v2\/posts\/341\/revisions"}],"predecessor-version":[{"id":1929,"href":"https:\/\/packagecarton.com\/es\/wp-json\/wp\/v2\/posts\/341\/revisions\/1929"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packagecarton.com\/es\/wp-json\/wp\/v2\/media\/342"}],"wp:attachment":[{"href":"https:\/\/packagecarton.com\/es\/wp-json\/wp\/v2\/media?parent=341"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packagecarton.com\/es\/wp-json\/wp\/v2\/categories?post=341"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packagecarton.com\/es\/wp-json\/wp\/v2\/tags?post=341"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}